Vom Nachhaltigkeitsmanagement zum Copywriting - weird flex? 🐸 Hab vor kurzem mit Tina Weiss über meinen Master an der IMC Krems University of Applied Sciences gesprochen. Gemeinsam sind wir der Frage nachgegangen, warum der eigentlich ganz gut mit meinem jetzigen Job bei @newstandardstudio zusammenpasst. 👀 Falls jemand noch einen Impuls braucht, nach dem Studium doch einen anderen Karriereweg einzuschlagen, here you go: https://lnkd.in/dPmzcvZh
✍️ From Umwelt- und Nachhaltigkeitsmanagement at IMC Krems to Berlin’s creative scene “Shaping change with words” – that’s how Maria Angerler describes her career today. What began as a passion to “do something with the environment” led her through the master degree programme in Umwelt- und Nachhaltigkeitsmanagement at IMC Krems, into early roles in sustainability management and consulting – until she discovered that her true strength lay in creative, values-based communication. Today, Maria works as a creative concepter and copywriter at NEW STANDARD.STUDIO in Berlin, where she helps companies, start-ups and public institutions craft powerful messages that drive positive change – using her deep sustainability expertise in a way that’s both meaningful and fulfilling. Without a classic background in copywriting, but with the courage to shift direction and a strong foundation from her studies, she found her place in values-driven communication – where her words contribute to real, lasting impact. 💬 “The programme at IMC Krems didn’t just give me a professional foundation – it gave me the freedom to explore what truly fulfils me,” Maria shares. “We need all kinds of people and all kinds of strengths to build a better future.” Her story is proof that a solid sustainability education opens many doors – sometimes to places we didn’t expect. ➡️ Read more about Maria’s journey (DE): https://lnkd.in/g4MMZZHn ➡️ Find out more about Umwelt- und Nachhaltigkeitsmanagement (DE): https://lnkd.in/d8y7KTNf
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#gerneperdu | More than 30 years of experience in higher education marketing and communications 🌏 | Corporate influencer | Enthusiastic networker 🏳🌈 | Alumni relations expert 👩🏾🎓👩🏽🎓👩🏼🎓👨🏾🎓👨🏽🎓
3wLiebe Maria, es war mir eine große Freude dich kennenzulernen, auch wenn nur Online. Alles Gute weiterhin in Berlin.